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Lenzing: Global Fiber to Retail Traceability

Lenzing’s traceability story
Through Strategic Partnership
Textile Genesis is helping Lenzing trace their flagship sustainable fibers from origin to final product, building a transparent data-driven supply chain for their most widely used textile fibers in the fashion industry. Using Textile Genesis’s fiber-forward tracing technology, Lenzing achieves verified point-of-origin tracking for their TENCEL™ and LENZING™ ECOVERO™ products.
Global Scale Implementation
Lenzing has created global traceability across 20+ countries with a complex supply chain spanning thousands of suppliers. This represents one of the most comprehensive fiber producer implementations, demonstrating how sustainable material leaders can achieve end-to-end transparency at massive commercial scale.
Integrated Verification Technology
The partnership includes full integration with forensic verification systems used by Lenzing, combining digital traceability with physical material verification. This dual approach ensures both digital chain of custody and physical confirmation of fiber presence throughout the supply chain.
Fiber-Forward Innovation
Lenzing’s implementation follows the “fiber-forward” approach, creating digital twins for every kilogram of sustainable material as globally unique tokens. This eliminates double counting risks while maintaining real-time synchronization with the physical flow of goods across all supply chain tiers.
Industry Leadership
As flagship sustainable fiber products, TENCEL™ and LENZING™ ECOVERO™ set the standard for traceable sustainable materials in fashion. Lenzing’s comprehensive traceability across thousands of suppliers demonstrates how major fiber producers can lead industry transformation toward transparent, accountable supply chains.
Discover more about Lenzing’s commitment to sustainable fiber innovation and traceability leadership here.
